Continuing the brief recap from yesterday, here are the top take aways from the talks I was fortunate enough to sit in on at the 2011 SXSWi . If you missed yesterday’s recap click here to get caught up.
A Panel’s take on sharing-
Average home has $3,000 worth of things sitting around unused.
People do not need to purchase the object, but the use of an object.
Libraries are struggling with accountability. Panelist suggests they take it beyond books. The library could serve as the existing hub for sharing.
Tony Schwartz on 90 Minutes-
For the first time in human history demand is beginning to exceed our capacity.
Until recently we have relied on an external resource (time) to get things done.
If you want to run a refrigerator, car, etc. you just need one source. Humans NEED 4.
Because energy is inside us we have undervalued the clutivation of this energy.
Quantity, quality, focus, purpose.
1. Physical Energy – Nutrition, Sleep, Fitness, Rest
2. Emotional Energy- The quality of your energy. How you feel is how you perform. (How do you feel when you are performing at your best?)
3. Mental Energy- Best way to get things done is to do one thing at a time, at an absorbed period of time. Never has it been so difficult to do this.
4. Purposeful Energy – The Human Spirit. This is passion.
*NOTE: MUCH MORE ON THIS IN THE COMING WEEKS.
Seth Priebatsch on Gaming-
Facebook owns the “Social Layer”. The last decade was the “Social Decade”
This decade is the “Game Decade”
School is a poorly designed game, students are not engaged.
The mechanic of cheating is a misapplied dissincentive. We don’t punish cheating, we punish getting caught.
There is almost no cheating at Princeton. When you take a test there is no one in the room to provide oversight.
Use an honor code. Students must report each other. –> Went from 400 cheating occurrences per year to 2.
Location Based Services have had huge partners and money poured into them, but small results.
Government uses “Quantative Easing” to “loosen the rules” when the “Game has become too hard”, could LBS loosen the “location based” rules?
Main Idea is to create engagement WITH places… not at them.
Are ‘rewards’ hurting or helping LBS?
On a lighter note…
I had the pleasure of catching a quick bite with Jason Sadler from ‘I Wear Your Shirt‘, rode a solar powered carousel, and played a truly epic social game (more details on THAT soon).
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That’s all for now. Again, if you want to follow along live, I am tweeting here. Otherwise, stay tuned for SXSWi Recap: Day 3 & 4 (as well as an extensive look into a few of the ideas briefly discussed here in the coming weeks.







All good stuff. I really like the 4 Human Energies.
Thanks so much Leslie! I have not seen you comment on here before. Nice to ‘meet’ you. I’m currently working on “Day 3″ I hope you find that posts as valuable as this one.
So I totally missed it — what was the truly epic social game?
(And was I playing it too or did I completely miss it?)
It was the color sorting activity with the big cards. Were you there for that? I’m covering it in detail on a different post soon!